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Co-founder & CEO

Jonathan Simkin

In an industry shaped by streaming algorithms and viral moments, how do independent labels still break artists through - and build lasting careers? Jonathan Simkin, President & CEO of 604 Records, shares insights on navigating today’s fast-moving music landscape. From discovering and developing talent like Carly Rae Jepsen and Marianas Trench to launching Canadian artists onto the global stage, we'll explore the evolving role of indie labels and what it really takes to cut through the noise without losing creative integrity.